Media monitoring and social media tool for brands, used by over 750,000 professionals including BENQ and Microsoft.
Types of tools used
SaaS tools span communication, sales, customer service, and CRM
Before Najar
The number of employees on their Data team was evolving and so were the needs.
Teams were growing rapidly, resulting in frequent re-negotiations for their tool contracts.
After Najar
Streamlined pricing negotiations
Optimized team expansion
Enhanced solution comparison
Challenges in scaling teams & negotiating fair prices in an opaque market
Before Najar joined forces, Mention was facing two major challenges that were impacting their expenses. First, the number of employees on their Data team was evolving. Second was the prevalent obstacle of having teams that are growing rapidly resulting in frequent re-negotiations for their tool contracts.
With an opaque pricing market, negotiating and acquiring the best deals is arduous and misleading. This is further highlighted particularly by the saturated market, often with different pricing models, making it difficult to compare solutions.
Furthermore, with the expansion of teams, it’s complicated to compare and understand the solutions that can satisfy one's needs.
Step into the cockpit of financial excellence
How Najar transformed Mention's IT spending & simplified purchasing processes
Najar onboarded Mention in May 2022 to help the company reduce their IT spend by providing SSO access, optimising purchasing and negotiation topics, notifying upcoming purchases and renewals in advance and giving structure to budget owners.
By providing SSO access to the dashboard, Najar allows purchasing teams to quickly access the platform and start optimizing their IT spend within minutes. This is thanks to Najar’s platform which is designed to be user-friendly, requiring minimal effort to implement and use. Within days, the first negotiation and optimization topics had already been taken care of by our purchasing team.
Once implemented, all upcoming purchases and renewals that Mention had were notified in advance, giving them ample time to prepare, even for larger projects. This feature contributes to a considerable reduction of the daily mental load, as users can have their minds at ease. During the first month of Najar’s help, a first negotiation was carried out, obtaining a 16% reduction compared to the previous price they paid.
On the budget owners' side, Najar provided structure, allowing them to anticipate renewals and compare available solutions when purchasing a tool. This feature ensures that budget owners are equipped with the right information to make informed decisions about their IT spend.
As soon as Mention’s needs were validated with our IT buyer, they could move forward on the subject in a quick and efficient manner. This ensured that all purchases were made in a timely manner, without any unnecessary delays or complications.
