Standard
Custom
Quote, 5 seats included
Annual cost at 200 seats
On request
CRM & Marketing
Cognism Pricing (November 2026)
List prices, licensing model, add-on modules and every price change we hold, compiled from Cognism's own published pricing page.
- Last updated 4 November 2026
- Source: www.cognism.com ↗
- Reviewed by a Najar expert*
Cognism starts at a quoted price. It is licensed by negotiated quote, and there is no free plan.
Starting price
On requestquote onlyLicensing model
Quote onlySeats plus contact credits (1 credit = 1 revealed contact)Free tier
Nono trial publishedCognism plans & pricing
List pricing published by Cognism. Quote-only tiers are shown as such; we do not estimate them.
Pro
Custom
Quote, 5 seats included
Annual cost at 200 seats
On request
Cognism plan comparison
What changes as you move up a tier, and what each step actually unlocks.
| Feature | Standard | Pro |
|---|---|---|
| List price | Custom | Custom |
| Billing period | Annual contract | Annual contract |
| Pricing model | Quote, per user + add-ons | Quote, per user + add-ons |
| User limit | Unlimited | Unlimited |
| What it adds | Core prospecting: B2B contact data, MCP and API access, list building with firmographic, technographic and signal-based filters, AI account research and CSV export and enrichment. | Everything in Standard, plus higher-quality mobile data, on-demand mobile verification, intent data to prioritise accounts and enhanced dashboards. |
Not sure this is what you should be paying?
Najar reviews your contracts against what comparable companies sign, finds the seats nobody uses, and renegotiates on your behalf.
Licensing model, how Cognism invoices
The mechanics behind the sticker price: what you are actually charged for, and what triggers an increase.
True billing unit
Seats plus contact credits (1 credit = 1 revealed contact) monthly or annual billing
Quote only: Standard and Pro prospecting packages with 5 seats included and a per-seat credit allocation; credits are bought extra as needed
Model type
Quote onlyQuote only: Standard and Pro prospecting packages with 5 seats included and a per-seat credit allocation; credits are bought extra as neededSeat increments
Sold in blocks5 seats included per package; additional seat pricing not publishedAnnual vs monthly
No published discountNot publishedGuests & externals
Not publishedNot published- StructuralPackage and team setup
Sales Prospecting is sold as Standard or Pro, and the page says pricing is tailored to the product, team setup and how the platform will be used. Each package includes 5 seats. No price is published for either.
- MeteredContact credits
1 credit is used each time a contact is revealed, enriched or exported. Each seat includes a credit allocation in the subscription, whose size is not published. Viewing previously revealed contacts is free, and a credit is only used again if the contact changes jobs.
- Add-onAdditional credits
Further credits can be bought at any point. The same credits work across the prospecting platform, Enrich and the API at no extra cost. Credit pack prices are not published.
- LicencePro features
Intent data, on-demand mobile verification and enhanced dashboards are described as Pro features. Intent data uses Bombora Company Surge data, and administrators can pick up to 12 topics from a library of over 11,000.
- Add-onCRM Enrichment and Data-as-a-Service
CRM Enrichment can be added to Standard or Pro, or bought standalone. It includes credits and ongoing record maintenance. CRM Enrichment and Data-as-a-Service are priced by subscription structure, usage and delivery requirements.
Cognism products & modules
Sold separately from the base licence. Each one is its own line on the invoice.
| Module | What it adds | Price |
|---|---|---|
| Additional credits | Further credits can be bought at any point. The same credits work across the prospecting platform, Enrich and the API at no extra cost. Credit pack prices are not published. | Quote |
| CRM Enrichment and Data-as-a-Service | CRM Enrichment can be added to Standard or Pro, or bought standalone. It includes credits and ongoing record maintenance. CRM Enrichment and Data-as-a-Service are priced by subscription structure, usage and delivery requirements. | Quote |
Cognism price change history
Every list-price and packaging change we hold. This page snapshots published prices on each check, so changes accumulate here over time.
No changes recorded yet. The first check was 4 November 2026.
Cognism pricing FAQ
How much does Cognism cost?
Cognism does not publish prices. Sales Prospecting is offered as Standard and Pro, each with 5 seats included, and both are quoted through the sales team. CRM Enrichment and Data-as-a-Service are also quoted.
How do Cognism credits work?
1 credit is used each time a contact is revealed. Each seat includes an allocation of credits, and more can be bought at any point. Revealed contacts stay usable for the contract, and a credit is only used again if the contact changes jobs.
What is the difference between Standard and Pro?
Standard covers core prospecting with contact and company data, list building, AI account research and CSV export. Pro adds higher-quality mobile data, on-demand mobile verification, intent data and enhanced dashboards.
Can I buy CRM Enrichment on its own?
Yes. CRM Enrichment can be bought as a standalone product or as an add-on to an existing Cognism setup. It is quoted by subscription structure, usage and delivery requirements.
Cognism alternatives & competitors
Priced like-for-like on the cheapest published paid tier.
| Vendor | Starts at | Licensing model | |
|---|---|---|---|
 Salesloft | On request | Quote only: no prices or plan tiers are published, and the pricing page directs buyers to sales | Pricing → |
 Outreach | On request | Per user for platform access, plus AI credits; custom pricing | Pricing → |
 HubSpot | €20 per seat / month, billed annually | Per seat, by seat type, layered on hub and tier, plus marketing-contact tiers on Marketing Hub | Pricing → |
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Paying for Cognism? See what you should actually be paying.
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Compiled by an automated agent from Cognism's published pricing page on 4 November 2026, and reviewed by a Najar expert. Vendors change packaging without notice and regional pricing differs, so check the source before you budget or sign. Figures exclude tax. No affiliation with Cognism.